ABC Bros collaborated with UNICEF and the tourism authorities in Zanzibar to produce a minute-long animation video that highlights the 15 points of the code of conduct for tourists visiting the island. The team worked closely with the stakeholders to ensure that the video was culturally sensitive and incorporated local themes, styles, and language.
The video production process involved developing the script, storyboarding, character design, animation, and sound design. The team ensured that the animation was visually appealing and engaging, while also accurately conveying the necessary information to the target audience.
Once completed, the video was distributed through various channels including social media, tourism websites, and at the point of entry to Zanzibar.
The video has been well-received by tourists and has helped to improve their understanding and respect for the local culture and traditions, as well as ensuring their safety during their stay on the island.